Empowering Bartow: The Power of Mattering

Prompt:
Write a warm, engaging round-up article about the HBR Book Webinar: The Power of Mattering, focusing on how its ideas can empower Bartow’s local leaders, nonprofits, and businesses to boost civic engagement and retention. Outline how the three-part framework—Noticing, Affirming, Needing—can translate into practical, everyday actions in Bartow’s community: from small nonprofits and volunteer groups to local shops and city departments. Include quotes or paraphrase from Zach Mercurio’s key points, and suggest concrete steps the community can take to create a culture where everyone feels seen, valued, and indispensable. Highlight opportunities for live attendance or accessing the recording, and propose a few angle ideas for sidebars or follow-up pieces (e.g., profiles of local leaders applying mattering principles, a reader’s guide for workplace or volunteer teams, and a local event calendar inspired by the webinar). End with a call-to-action encouraging readers to register, watch the recording if they can’t attend live, and share their experiences implementing mattering in Bartow.

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